We all know that the bottom line drives businesses. But what are the motivations of colleges and universities? Aside from educating students and academic research, the most important factors for most colleges and universities in the United States are their rankings and level of selectivity. College rankings have a lot to do with the number of students who apply, the percentage of students who are admitted, and the percentage of accepted students who ultimately matriculate (otherwise known as the yield rate).
Substantial changes to the SAT are taking place in spring 2016. These changes were recently announced by David Coleman, the President of The College Board (the organization that creates and administers the SAT). What do these changes really mean for students? Here’s a quick breakdown of what you need to know: